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Reader Profile
Editor's note:
Each month, we ask a Directors & Boards reader to comment on
critical issues facing directors today. This month, Norman R.
Augustine discusses his top three corporate governance issues and
his advice for new directors.
First, there is ample reason for concern that some of the well-meaning but misguided efforts now being pursued with the intent of strengthening corporate governance may, ironically, lead to a de facto socialization of corporate America and governance by special interests. The growth of assets controlled (either directly, or indirectly through pressure on Investment Funds) by pension funds, labor unions, and other institutional investors is growing exponentially. Many such organizations are promulgating their own rules for acceptable executive compensation as a function of a corporation’s financial performance; promising to vote against re-election of the members of any compensation committee which does not comply with their self-prescribed standards. The coup de gras will occur when and if the proposed “Direct Election” provision becomes a reality—such that the above withheld votes can trigger a gradual replacement of the board with members more favorable to the views of the self-appointed standard-setters, i.e., pension funds, unions and others. Many of these latter constituencies are likely to be far more concerned about simply preserving jobs (at least in the short-term) than about shareholder returns. The result could well be that the discipline of the free-market, which has been so critical to the prosperity of American firms, may ultimately be replaced with the same anti-efficiency practices that now handicap companies in certain other countries. Second,
simply stated, executive compensation is out of control.
One can legitimately argue that highly effective
CEOs can
be worth a very great deal to shareholders. Indeed
they can. One can also question why CEOs
should be singled out for receiving high compensation and not rock
stars, investment bankers, athletes, actors, strike-suit lawyers, et
al. But it is a fact that the
disparity between corporate, top-leadership compensation and that of
the work force as a whole has grown to such an extent as to be
counterproductive. General Custer once
said, “The reward of command is the opportunity to lead, not to have a
bigger tent”. He had that—at least—right. There are many reasons the explosion in
executive pay has occurred: burgeoning
values of stock options in the late ‘90s, firms setting the 75th
percentile of compensation as the basis for nominal performance,
issuing fixed numbers of stock options year after year rather than
fixed values, lax or—even captive—compensation committees, and more. Unfortunately, there will be no rapid
solution, only a disciplined, slow ratcheting downward.
No board wants to risk losing its company’s best people—or
treating them in a manner which might appear to be unfair—by unilaterally
imposing precipitous cuts in pay. As a
young engineer I worked for a large company that tried that; it nearly
destroyed the company. Third, the pressures on management for short-term financial results are becoming increasingly counterproductive to the long-term health of firms. One solution would be to adopt a revenue-neutral, graduated capital gains tax structure wherein the tax rate would be inversely proportional to the amount of time the asset producing the gain were held. What advice would you offer a new director? First, your role is governance, not management. Second, the sine qua non in selecting individuals to fill management positions is character. Third, be sure you have a strong system of independent checks and balances. Fourth, don’t be afraid to ask dumb questions . . . and keep asking them until you get an answer. Fifth, check your D&O insurance. About Norman Augustine Norman R.
Augustine was raised in In 1958 he
joined the Douglas Aircraft Company in Mr.
Augustine served as Chairman and Principal Officer of
the American Red Cross for nine years and as Chairman of the National
Academy
of Engineering, the Association of the United States Army, the
Aerospace
Industry Association, and the Defense Science Board.
He is a former President of the American
Institute of Aeronautics and Astronautics and the Boy Scouts of America. He is currently a member of the Board of
Directors of ConocoPhillips, Black & Decker, Procter & Gamble
and
Lockheed Martin and a member of the Board of Trustees of Colonial
Williamsburg
and Johns Hopkins and a former member of the Board of Trustees of
Princeton and
MIT. He is a member of the President’s
Council of Advisors on Science and Technology and the Department of
Homeland
Security Advisory Board and was a member of the Hart/Rudman Commission
on
National Security. Mr. Augustine has been
presented the National Medal of
Technology by the President of the |
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